Direct Marketing Commission - Enforcing Higher Industry Standards

Data & Marketing Commission

DMA expels marketing data list seller

24th October, 2011 at 11:17am

The Direct Marketing Association (DMA) has expelled from its membership a marketing data list seller trading in the UK as Data Providers UK and B2B Data Lists Group (Data Providers UK), both trading pass4sure A2180-271 names of Infomonitor Global LLC, a US corporation.

The sanction by the DMA Board follows the Direct Marketing Commission (DMC) upholding four complaints of breaches of the  Direct Marketing Code of Practice (4th edition) (DM Code), the self-regulatory pass4sure 920-548 code of practice that DMA members must abide by.

See here for further details.