Direct Marketing Commission - Enforcing Higher Industry Standards

Data & Marketing Commission | Enforcing Higher Industry Standards

To complain about a DMA member simply complete our online complaints form or view Consumer Alerts.

The Data & Marketing Association’s (DMA) Code sets standards of ethical conduct and best practice.

DMC adjudications provide guidance to practitioners in the industry on how their Code is interpreted and act as a record of DMC rulings and policy.

Hot Topics

The DMC sets out its position for cases where Legitimate Int...

The Data & Marketing Commission has had complaints relating to direct mail and telephone marketing where the activity was based on a Legitimate Interest ra...

Latest News

DMC appoints new Industry Commissioners

Robert Bond and Gilbert Hill have been named as the two new Industry Commissioners of the Data & Marketing Commission (DMC) – the industry body that over...

Data privacy complaints about non-DMA Members rise in 2021

Data, privacy and quality continue to lead complaints received by the DMC,with the number of complaints about non-DMA Members rising and DMA Members falling ye...

DMC supports ASA as advisory panel

George Kidd, Chief Commissioner: We are pleased to confirm the DMC will be supporting the ASA in relation to complaints relating to data use and particularly a...