Direct Marketing Commission - Enforcing Higher Industry Standards

Data & Marketing Commission | Enforcing Higher Industry Standards

To complain about a DMA member simply complete our online complaints form or view Consumer Alerts.

The Data & Marketing Association’s (DMA) Code sets standards of ethical conduct and best practice.

DMC adjudications provide guidance to practitioners in the industry on how their Code is interpreted and act as a record of DMC rulings and policy.

Hot Topics

The DMC sets out its position for cases where Legitimate Int...

The Data & Marketing Commission has had complaints relating to direct mail and telephone marketing where the activity was based on a Legitimate Interest ra...

Latest News

VACANCY - Board Observer

Board Observer Location: London Approximately 7-10 days pa. Closing Date: end February 2021 The Data & Marketing Commission (DMC) is a...

DMC Annual Report 2019-20

Issues around data management and privacy are the biggest concerns in 2019/20, according to the Data and Marketing Commission’s (DMC) latest Annual Report. ...

Tribute to Matti Alderson

On 16 September 2020, we said goodbye to Matti Alderson, former Chair of the Direct Marketing Authority (before she launched the Direct Marketin...

Data & Marketing Commission announce new Chief Commissioner

Amerdeep Somal confirmed as new Chief Commissioner of the Data & Marketing Commission 07 May 2020 – Amerdeep Somal has been named as the new Chief...

DMC supports ASA as advisory panel

George Kidd, Chief Commissioner: We are pleased to confirm the DMC will be supporting the ASA in relation to complaints relating to data use and particularly a...