What sanctions can the Direct Marketing Commission impose?
15th August, 2008 at 04:00am
If a complaint is upheld following adjudication, the DMC has a range of sanctions that it will apply proportionately, depending on the seriousness of the issue or complaint.
• A formal recommendation to the DMA
• A formal visit to the member by the DMA
• A formal undertaking from the member to comply with the standards set out in the Code
• An undertaking by the member to carry out specific changes in processes, procedures, management or other arrangements to ensure an end to the problem
The DMC may make a recommendation to the DMA that a member be suspended from DMA membership or have their membership cancelled in cases where the DMC thinks this is necessary and proportionate.
The DMC may refer a member to relevant law enforcement and consumer protection bodies when this appears necessary.
The DMC may make its adjudications and files available to these bodies as required.