DMA expels marketing data list seller
24th October, 2011 at 11:17am
The Direct Marketing Association (DMA) has expelled from its membership a marketing data list seller trading in the UK as Data Providers UK and B2B Data Lists Group (Data Providers UK), both trading names of Infomonitor Global LLC, a US corporation.
The sanction by the DMA Board follows the Direct Marketing Commission (DMC) upholding four complaints of breaches of the Direct Marketing Code of Practice (4th edition) (DM Code), the self-regulatory code of practice that DMA members must abide by.
See here for further details.
