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DMA expels marketing data list seller
24th October, 2011
The Direct Marketing Association (DMA) has expelled from its membership a marketing data list seller trading in the UK as Data Providers UK and B2B Data Lists Group (Data Providers UK), both trading pass4sure A2180-271 names of Infomonitor Global LLC, a US corporation.
The sanction by the DMA Board follows the Direct Marketing Commission (DMC) upholding four complaints of breaches of the Direct Marketing Code of Practice (4th edition) (DM Code), the self-regulatory pass4sure 920-548 code of practice that DMA members must abide by.
See here for further details.
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